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July 11, 2008

It has been reported that Germany’s Herz family is to provide financial backing for GfK, Germany’s biggest market-research company, in a possible bid for UK rival Taylor Nelson Sofres Plc.

It has been reported that Germany’s Herz family is to provide financial backing for GfK, Germany’s biggest market-research company, in a possible bid for UK rival Taylor Nelson Sofres Plc.

The Financial Times said that people familiar with the matter confirmed that Gunter Herz was backing GfK's all-cash bid but that “discussions are ongoing with other sources of finance, likely to be other wealthy German families, to fund a bid valuing TNS at more than €1.4 billion.”

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